The Foundation Collection
This season we bring to you the Foundation Collection. This collection of graphics is focused on bringing to light the fundamental building blocks of our brand. Building a strong foundation is a process that takes time and patience. We have spent a lot of effort digging deep, learning, and working hard. In hopes that other like-minded individuals will find a sense of truth in these thoughts. Our foundation has always been based in art, music, philosophy, soul, and truth. These are essentially the pillars to our foundation that we feel help us to achieve a sense of higher consciousness. We believe it is important to be mindful of what you feed your mind, body, and soul because we are a product of our environment. This concept of thinking paves the way for a higher quality of standards. By putting what we have in our minds and hearts out for the world to see visually we hope to encourage others to not only spread kindness, but to lead the way by being the light. This behavior of kindness is what we practice on the daily and is meant to be repeated and done again. By making this a habit we are essentially able to make kindness a part of our being, thus providing a way for us to lead by example.
Altitude:
Increasing ones altitude is ultimately increasing ones strength. The quality of our thoughts determines the quality of our experiences. As the logic goes: if we think positive or helpful thoughts we will manifest more positive outcomes. Our beliefs in essence create our reality. Choose your thoughts and start thinking on a higher level.
Your beliefs become your thoughts, Your thoughts become your words, Your words become your actions, Your actions become your habits, Your habits become your values, Your values become your destiny.
Be Kind Rewind:
Kindness is a type of behavior that is marked by acts of generosity. Be kind rewind means exactly that, to be kind or show kindness and then to rewind and repeat it again. By repeating this process over and over again we aim to pay it forward and spread kindness throughout the world. Don’t we all want that for our families, friends, children, community, and the world?
Be the Light:
Be the light comes from the concept that most things are hidden or lost in the dark. When a light is shown in those areas, ones sight is stimulated and those things that were once hidden becoming visible. Illuminating the truth for yourself and for others is a gift we all possess if only we would choose to use it. Remember, it takes only a flick of a switch to light up a room. Maybe you are not in the dark right now, but there are people all around us who are hurting and could use a little light to shine into their world. Will you be that person?
Bonita's Apples:
Bonita’s Apples is our more lighthearted design from this release, which pays homage to one of our favorite songs. There is a saying “You are what you eat.” The food that you eat affects your health, energy levels, your mood, and even your behavior. When we think deeper the same could be said that, “You are a product of what you listen to.” This is why we believe it is important to be mindful about the type of music we listen to and how it could affect our lives. What are you listening to?
Concept Department:
Concepts are defined as abstract ideas or general notions that occur in the mind, in speech or in thought. They are understood to be the fundamental building blocks of thoughts and beliefs. They play an important role in all aspects of cognition. Every season there are new ideas that we want to share with our followers, even though our foundation remains the same. We try to create new concepts that help others to think on a bit deeper level.
Heavy Rotation:
These artists have been on heavy rotation for decades and will forever remain that way. We see music as one of the most influential avenues of today’s society. These artists' ideas and lyrics not only influence today's listeners, but generations to come as well. The more you dig into music the more you can hear samples from the past. We truly never know where an artist gets their ideas from and or who influences them, unless they share this information with us. Somehow it seems like we are all connected, one way or another. Who Influences you?
Knowledge Tree:
Knowledge is described as understanding facts, information, and skills through education and experience. Furthermore, that life with knowledge leads to freedom and power. Whereas life without knowledge is death in disguise because you become trapped and enslaved in your own mind. Ultimately knowledge gives us the context for our actions by building pillars on our foundation for higher success and happiness. Knowledge also helps us from repeating the same mistakes from our pasts and helps us to obtain a better more fulfilled life through a higher consciousness.
Work Hard, Love Harder:
Developing a strong work ethic, holding true to your commitments, and over-delivering to stand out from the crowd exemplifies working hard. The belief that hard work will equal success is simply not true. In order to achieve ambitious goals you need to put in the time, effort, and energy. When you work hard and love what you do, it brings meaning to your life. This type of commitment is then felt in all aspects of your life. Loving harder is having that deep sense of affection for the quality of your work.
Pathfinders:
We give much respect to those people who are trailblazers and pioneers. The ones that pave the way for themselves and for others. These pathfinders take the risks to create new ways and all we usually see is the end result. It’s said, it's always easier till it is done because we never see the time that they spent on learning, research, and planning. We never see the trials, the errors, or all the mistakes along the way. We thank you pathfinders for leading the way!
Standards Is High:
The quality of your life is the reflection of your standards. Having high standards doesn’t necessarily mean getting things “perfect.” High standards means you are not willing to take shortcuts or cut corners. Here at Acrylick our standards are high and we are in no rush to put out work that we feel is not 100 percent complete, we take our time because you deserve it.
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